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For many, applying cosmetics is a ritual that boosts confidence and enables self-expression. The Ritual Cosmetics lipstick is a product that makes beauty easy and accessible. The design prioritizes tactility and texture with thoughtfulness towards the needs of visually-impaired and arthritic users. A flat-packable visual merchandising display reflects the sleek, elegant, and zen nature of the lipstick.

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COSMETIC DESIGN

PRIMARY PACKAGING DESIGN

BRAND IDENTITY

DESIGN PROCESS

The visual inspiration for the lipstick and overall brand identity was inspired by zen gardens, water ripples, and fluting. I aimed to evoke a sense of calm and elegance.

SKETCHING

The final form was a combination of a concept that implemented texture on the main touch points of a traditional bullet lipstick and another concept that prioritizes an ergonomic overall shape.

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PROTOTYPING

Iterations of the final design were 3D printed, tested, and finished to produce the final prototype.

FUNCTION

VISUAL MERCHANDISING DISPLAY

Accompanying the lipstick, is a visual merchandising display. It mirrors the zen and elegant nature of the lipstick. The display comprises of three pieces that can be easily assembled and disassembled through magnetic attachments. It can also be shipped flat.

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